David Siroty has been with Coldwell Banker Real Estate since 2004 and is responsible for all U.S. and Canadian external and internal communications, along with social media and cause marketing activities. In his role as VP of North American Communications, he is responsible for promoting the Coldwell Banker brand to media, staff and affiliated companies.
He was honored by PR News in their PR People Awards as the 2010 Lemonade Maker for his work in promoting the Coldwell Banker brand despite the challenging real estate market. He has worked in public relations for nearly 30 years in the sports, TV, agency and higher education industries. He also taught public relations for several years and is the author of a 2002 baseball book The Hit Men and the Kid Who Batted Ninth.
In this segment of NBC Open House, Coldwell Banker Real Estate and CNET.com establish a definition for the "smart home" that is simple while allowing still for choices.