I travel a lot. I have family in different parts of the country that we visit over the holidays, but to me there is nothing quite like being home for Christmas morning.
Bing Crosby crooning the holiday classic, I’ll Be Home for Christmas, is a tune echoed through many a home this time of year. First released around Christmas in 1943, the song is written from the perspective of a soldier serving over seas during World War 2. While the melody is one that lingers in our minds, the meaning of the song is actually quite somber as the closing line reveals that being home for Christmas isn’t quite a reality just yet.
Tis’ the season to be jolly as the old yule tide goes, but it’s also a season for frustration with home holiday decorations. As I made my 20th trek to the basement this weekend to bring up even more Christmas decorations, I found myself getting annoyed with the whole process. I can’t be the only one who feels this way so this week I set out on an impromptu survey through Facebook, Twitter and LinkedIn to find out what is the one thing people dislike most about decorating their home for the holidays.
This year we partnered with NBC to not only create a holiday themed TV spot, but also advertise on some of the most notable holiday programs. This week, we launch our holiday themed ad which we call “Crowded House.” Our recent survey of consumers showed that 40% of people have more than 15 people living under one roof during the holiday season! As you’ll see in the video below, we played off that concept in what we think is a relatable TV commercial.
The old holiday tune There’s No Place Like Home for the Holidays is a classic melody, but to many of us the lyrics are more than just a catchy song. While many associate this holiday classic with Christmas, if you look at the words it’s actually more applicable to Thanksgiving. But in any case it was the thought behind this song that got us a Coldwell Banker Real Estate to think about just how much a home truly means during the holidays.
Times Square during the holidays is one of the most popular destinations on the planet. From shoppers to travelers to sightseers, the center of New York City attracts them all. And this holiday season, Coldwell Banker will be right in the center of it. Currently, Coldwell Banker has a holiday-themed billboard running on the corner [...]