After months of hard work behind the scenes, we’re proud to announce that we’ve got a brand new app available for the iPhone and Android powered devices!
Tag: On Location
The Importance of Video in Real Estate
Just over two years ago, Coldwell Banker embarked on creating a channel solely for real estate video that exists on YouTube. We called it Coldwell Banker On Location and it’s a place where you can search for videos of real estate listings, communities, agent videos and more. With tens of thousands of videos uploaded, over 2.5 million visits to our channel and millions of video views later, we think we made the right move.
The Most Engaging Videos Are About Community
With over 25,000 videos having been uploaded this year to the Coldwell Banker On Location channel, we see a wide variety of ways that people interact and comment on videos. But one video stands out from the rest as possible the most talked about video that we have on youtube.com/coldwellbanker. It’s not controversial. It’s not a high profile video with big name talent. It’s not quirky. It doesn’t even involve a dog on a skateboard. It’s a video about Elkhart, Indiana.
Change the Way People Find Real Estate
The picture below is from the 2010 Google Creative Canvas book. It’s a publication that Google puts out at the end of every year showcasing some of the most unique and innovative ways that partner brands and companies are using their products. This year the Coldwell Banker YouTube channel, Coldwell Banker On Location was honored to be included
Coldwell Banker On Location Hits One Million
Last May Coldwell Banker launched a first of its kind YouTube channel that we named Coldwell Banker On Location. The concept was to enhance the real estate shopping experience by allowing customers to search for videos of homes for sale, Coldwell Banker agents, and even local community videos through a simple interface. And we figured [...]
Dreaming Down South…
Wednesday, March 23rd – Approximately 5:00PM EST I leaned back in my ridiculously comfortable seat at the outdoor dining area of a well recommended restaurant in Columbia, South Carolina…took a bite out of my shrimp and grits appetizer (AMAZING!) and washed it down with a sip of refreshingly cool sweet iced tea. The 77 degree [...]
