Is Buying a Home the New Engagement Ring?

If you thought spending a few thousand on a diamond was rough, multiply that by 50 or more and you have what is being referred to as the new engagement ring…buying a home.

UPDATE: Study Now Available Here: The Emotional Impact of Buying A Home with Your Spouse

 

If you thought spending a few thousand on a diamond was rough, multiply that by 50 or more and you have what is being referred to as the new engagement ring…buying a home.

In fact many married couples considered buying a home together did more to strengthen their relationship than any other purchase.

On Monday, Coldwell Banker Real Estate will be releasing the full results of a very interesting study that shows a growing trend of engaged couples buying homes before their nuptials. Some major media outlets got a preview of the study this week and the video above from Newsy and this video from AOL Morning Rush teases some of the highlights and findings that will be unveiled this coming week. 

Come back to the Coldwell Banker Blue Matter blog on Monday morning to see the full results. I’m pretty sure a few of the findings will surprise you.

 

Image courtesy of Flickr user base2wave

David Siroty has been with Coldwell Banker Real Estate since 2004 and is responsible for all U.S. and Canadian external and internal communications, along with social media and cause marketing activities. In his role as VP of North American Communications, he is responsible for promoting the Coldwell Banker brand to media, staff and affiliated companies.

He was honored by PR News in their PR People Awards as the 2010 Lemonade Maker for his work in promoting the Coldwell Banker brand despite the challenging real estate market. He has worked in public relations for nearly 30 years in the sports, TV, agency and higher education industries. He also taught public relations for several years and is the author of a 2002 baseball book The Hit Men and the Kid Who Batted Ninth.

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