MADISON, N.J. (October 5, 2022) – M. Ryan Gorman, chief executive officer of Coldwell Banker Real Estate LLC, an Anywhere Real Estate Inc. (NYSE: HOUS) brand, has been named to the HousingWire 2022 Vanguards list and recognized for his dedication to guiding the nation’s iconic and most established real estate company. Under Gorman’s leadership, Coldwell Banker has forged a path into the future, generating revolutionary initiatives to better support agents and make the buying and selling process seamless for consumers.
HousingWire’s Vanguards list showcases the real estate and housing leaders who continue to innovate and evolve despite economic headwinds and shifting markets. Honorees continue to drive growth and successfully guide their organizations towards greatness.
A Visionary Leader
A strong activist for inclusivity and creating a path to homeownership for all, Gorman continues to expand on the industry-first Inclusive Ownership Program which aims to increase the diverse demographics of owners and includes financial benefits and mentorship opportunities with industry leaders.
The brand has welcomed 30 companies under this program, since launching it in February 2020. Some of the newly affiliated owners join the Coldwell Banker brand with many years of experience in their local communities as independent brokerage owners, others are starting fresh in the real estate industry altogether. This diverse group of affiliates encompasses Asian-American, African American, Hispanic, LGBTQ+, women and veteran entrepreneurs who represent cities and towns of all sizes across the continental United States.
During a time when other real estate brands are pulling back, Gorman continues to invest heavily in the brand’s luxury agents. Under Gorman’s leadership, Coldwell Banker Global Luxury hosted its first-ever ENGAGE summit in Los Angeles, California. Representing over $12B in total sales volume, over 400 Coldwell Banker Global Luxury Property Specialists from 10 countries and 30 states had the opportunity learn tangible techniques from industry experts on how to navigate this evolving market and gain an edge in their marketplace.
Gorman guided the brand’s 2022 strategy and helped shift focus from buyers to sellers through the “Dream” ad campaign, which featured an updated website with three new Coldwell Banker tools: the CB Estimate℠, Move Meter℠ and the Seller’s Assurance Program. Through the Coldwell Banker Seller Strategy, which gives potential sellers data and tools to help them make the decision to move, the brand is tackling inventory head on by inspiring homeowners to dream of the possibilities of home.
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QUOTES:
“I know I speak for everyone at Coldwell Banker when I say that I am honored to work with such an influential leader like Ryan. Being recognized as a Vanguard is a true testament to his leadership and guidance. From working on a rebrand trifecta, creating paths to homeownership for all and navigating a changing housing market – Ryan endlessly focuses on guiding the Gen Blue network to achieve new milestones and successes. We are thrilled to celebrate this recognition with Ryan and look forward to even more success with Ryan at the helm!”
- Liz Gehringer, President of Affiliate Business and Chief Operating Officer of Coldwell Banker Real Estate
About Coldwell Banker Real Estate LLC
Powered by its network of over 100,000 affiliated sales professionals in approximately 2,200 offices across 40 countries and territories, the Coldwell Banker® organization is a leading provider of full-service residential and commercial real estate brokerage services. The Coldwell Banker brand prides itself on its history of expertise, honesty and an empowering culture of excellence since its beginnings in 1906. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today’s marketplace and is known for its bold leadership and dedication to driving the industry forward. The brand was named among the 2022 Women’s Choice Award® Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker give the Gen Blue network an unbeatable edge. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the possibilities of Gen Blue®, please visit www.coldwellbanker.com/join.
About AnywhereSM
Anywhere Real Estate Inc. (NYSE: HOUS) is on a mission to empower everyone’s next move. Home to some of the most recognized brands in real estate – Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Corcoran®, ERA®, and Sotheby’s International Realty® – the AnywhereSM portfolio includes franchise and brokerage operations as well as national title, settlement, and relocation companies and nationally scaled mortgage origination and underwriting joint ventures. Supporting approximately 1.5 million home transactions in 2021, Anywhere is focused on simplifying, digitizing, and integrating the real estate transaction for all consumers, no matter where they may be in their home buying and selling journey. With innovative products and technology, Anywhere fuels the productivity of its approximately 196,200 independent sales agents in the U.S. and approximately 136,400 independent sales agents in 118 other countries and territories. Recognized for eleven consecutive years as one of the World’s Most Ethical Companies, Anywhere has also been designated a Great Place to Work four years in a row, named one of LinkedIn’s 2022 Top Companies in the U.S., and honored by Forbes as one of the World’s Best Employers 2021.
