Coldwell Banker Brand Finishes 2024 Strong with Continued Global Expansion and Domestic Growth

The 119-Year-Old Brand Finalizes its 2024 Growth Results Where 127 New Offices Were Opened Internationally, 77 Franchisees Renewed Their Relationship with the Brand and 12 New Companies Were Welcomed in the United States

The Fourth Quarter closed and brought with it strong year-end results for the Coldwell Banker brand. Internationally, 31 new locations were added in seven different countries, bringing the grand total to 127 new locations across 14 countries and territories, respectively. Domestically, the brand opened four new franchise companies, bringing its newly affiliated company total to 12 for the year. Perhaps most importantly, the affiliate team renewed 29 companies equating to $6.3 billion in sales volume, symbolizing the important relationships that exist between Coldwell Banker franchisees and the premiere brand. This brought the annual total for franchisee renewals to 77 companies representing over $10.2 billion in sales volume, an exceptional result and testament to the Coldwell Banker network.

New Markets and Major Recruiting Efforts Domestically

Coldwell Banker Affiliates welcomed four companies in the fourth quarter, highlighting its continued focus on growth:

  • Coldwell Banker Anabasis Realty and CBC Anabasis Realty, in Macclenny, Florida opened in December. Broker/owner Mark Ocepek is a US Navy veteran who joins us through our Inclusive Ownership Program, while his son Bryce Ocepek, leads the company in day-to-day operations.
  • CBC High Country Realty, in Blue Ridge, Georgia opened in October in their historic downtown neighborhood. The company is owned by owned by Faron W. King. CB High Country Realty has been with Coldwell Banker for over 30 years. Adding the commercial franchise sets them up with more tools to better serve their clients.
  • Coldwell Banker Market Connections, in Mokena, Illinois opened in November. Justin and Kelli Berggren are proudly rejoining the brand with 11 agents and looking to expand into Coldwell Banker Commercial operations in Q1 2025.

Additional New Companies that Opened in 2024

Along with the 12 total new companies joining our Coldwell Banker and Coldwell Banker Commercial networks, there were also important acquisitions for existing Coldwell Banker franchisees. Coldwell Banker La Mansion, operating in McAllen, Texas, acquired an independent brokerage expanding their reach to Brownsville, Texas. This marks their first expansion since joining Coldwell Banker in 2000. In another example of affiliate expansion, Coldwell Banker Professionals, serving southeast Michigan, acquired the corporate owned Coldwell Banker Realty Michigan brokerage that grew the combined company to nearly $2 billion in annual sales volume. Through this acquisition, Coldwell Banker Professionals gained 9 new offices and about 350 agents, creating a powerful team of local experts poised to serve an even greater segment of the regional market. 2024 also marked a significant milestone for Coldwell Banker NHS, based in Lincoln, Nebraska who joined the brand in 2019. In a short 5 years affiliated with the brand, the company doubled its production, exemplifying the power of the Coldwell Banker Value Proposition.

Coldwell Banker Opens 127 Locations Outside the United States in 2024

Globally, Coldwell Banker international affiliates opened 31 new locations for new and existing companies in seven different countries, bringing the annual total to 127 locations across 14 different countries and territories. Q4 Highlights below:

  • Coldwell Banker Egypt finished its year with 20 new locations total, impressively in only the third year of having a franchise offering.
  • Coldwell Banker Spain & Andorra opened two new companies in the key markets of Tarragona and Valencia.
  • Coldwell Banker Türkiye opened 15 new offices in Q4, cementing their status as our largest network outside of the U.S. by office and agent count, and leading all countries in new location openings in 2024.

COLDWELL BANKER INTERNATIONAL WELCOMED THE FOLLOWING 26 NEW COMPANIES IN Q4 2024

Coldwell Banker ArgentinaColdwell Banker AndesMendoza
Coldwell Banker EgyptColdwell Banker AnalistaMivida, New Cairo
Coldwell Banker EdgeWest CairoWest Cairo, Zayed
Coldwell Banker InceptionNew Cairo
Coldwell Banker SparkRing Road Maadi
Coldwell Banker MexicoColdwell Banker Darya Realty CDMXMexico City
Coldwell Banker Darya Realty MazatlanMazatlán, Sinaloa
Coldwell Banker Darya Realty MonterreySan Pedro Garza García
Coldwell Banker UnitedMexico City
Coldwell Banker Spain & AndorraColdwell Banker Excellence Real EstateValencia City Center
Coldwell Banker Premier Real EstateTarragona
Coldwell Banker TurkeyColdwell Banker AvangartBakırköy / İstanbul
Coldwell Banker EbaLapseki / Çanakkale
Coldwell Banker KalemSeferihisar / İzmir
Coldwell Banker LandKeçiören / Ankara
Coldwell Banker MahallBaşiskele / Kocaeli
Coldwell Banker NestÇukurova / Adana
Coldwell Banker NorthKarşıyaka / İzmir
Coldwell Banker OmegaKayapınar / Diyarbakır
Coldwell Banker PashaGaziemir / İzmir
Coldwell Banker PoyrazMenderes / İzmir
Coldwell Banker PrimeBaşiskele / Kocaeli
Coldwell Banker RouteDikili / İzmir
Coldwell Banker RoyalSeferihisar / İzmir
Coldwell Banker SmyrnaKonak / İzmir
Coldwell Banker ThreeMerkez / Afyonkarahisar

Additionally, the brand welcomed the following 5 offices to existing international companies:

COLDWELL BANKER INTERNATIONAL

Coldwell Banker CanadaColdwell Banker Executives RealtyEnderby, British Columbia
Coldwell Banker Executives RealtyWhiterock, British Columbia
Coldwell Banker Italy Coldwell Banker Maxi REModica, Sicily
Coldwell Banker Maxi REVittoria, Sicily
Coldwell Banker Maxi RERagusa, Sicily
Kait McMurdo
Kait McMurdo

Kaitlin McMurdo has served as the Director of Global Service for Coldwell Banker since January 2020. Through her tenure, the existing global network has doubled in office and agent footprint and expanded into Chile, Paraguay and Saudi Arabia. She has also supported the global networks for Better Homes & Gardens, Corcoran, and ERA Real Estate. Prior to her current role, McMurdo worked for the premiere New York City New Development sales and marketing firm, Corcoran Sunshine, which sold over $20 billion of real estate during her time. At Corcoran Sunshine, she managed new business, cross-portfolio initiatives and creative sales initiatives for the top-selling developments in Manhattan and Brooklyn. Before joining the real estate industry, McMurdo worked primarily in corporate event planning and hospitality, combining her love of working with people and the food and beverage industry. She received her BA from American University in International Business with a minor in French language. She is very proud Philadelphia-area native (Go Birds) who has resided in New York City for 15 years, predominantly in “the World’s Borough”, Queens. In her free time she loves to cook, explore NYC, and of course, travel the world.

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