COLDWELL BANKER – EGYPT CELEBRATES 20 YEARS, LAUNCHES NEW FRANCHISE PROGRAM
Franchise Program designed to empower youth and provide job opportunities
CAIRO (Dec. 7, 2021) – Coldwell Banker – Egypt marks the 20th anniversary of its founding today, and as part of those festivities is launching a new franchise program in Egypt. Looking toward Egypt’s future, the Franchise Program is designed to empower youth and provide job opportunities, capitalizing on governorates that are witnessing an urban boom.
The Coldwell Banker – Egypt Franchise Program aspires to sign contracts with more than 100 franchises who comply with Coldwell Banker standards during the next three years. Members of the Coldwell Banker – Egypt Franchise Program will have access to high-level training programs, exhibitions, seminars and conferences to build their skillsets and network with colleagues worldwide. Coldwell Banker – Egypt announced the program at a special event celebrating the company’s 20th anniversary at the Four Seasons Nile Plaza Hotel in Cairo.
A pioneer in real estate investment and marketing, Coldwell Banker – Egypt is furthering its goals established two decades ago, to support and develop the Egyptian real estate market by preparing a generation of professional real estate experts to cater to all of the Egyptian governorates, and by creating new investment opportunities that provide a return on investment.
Coldwell Banker has a 115-year history and approximately 3,000 offices worldwide supporting approximately 100,000 affiliated real estate agents. It launched its Middle East operations in 2001 and has applied its proven franchising model in 40 countries. Today, Coldwell Banker – Egypt works with notable real estate developers and clients, offering a range of distinguished services that includes marketing studies, development management and other services related to real estate marketing for the developer and client. In addition, Coldwell Banker – Egypt offers the Coldwell Banker Training Academy, dedicated to building the industry leaders of tomorrow and creating a deeper pool of talent in the real estate field.
QUOTES:
“I am thrilled to congratulate Coldwell Banker – Egypt on 20 years of astounding success. Their dedicated leadership and network of exemplary real estate agents are a linchpin of Coldwell Banker’s global presence. With the announcement of Coldwell Banker – Egypt’s exciting new franchise program, they are holding high the values we cherish as a company by helping to generate new opportunities and create stronger communities. I look forward to supporting Coldwell Banker – Egypt in this energizing new chapter of their business.”
—M. Ryan Gorman, president and CEO, Coldwell Banker Real Estate LLC
“We are witnessing a real urban renaissance in all Egyptian governorates with strategic projects in both the public and private sectors. Coldwell Banker – Egypt is keen to continue its positive role by elevating real estate marketing to a new level, and by sharing our experience and knowledge with clients, investors and young professionals who are willing to provide distinguished service to their clients. This is why we launched the Franchise Program.”
— Mohamed Abdullah, chairman of the Board of Directors, Coldwell Banker – Egypt
“Working through the established systems and ideal operating policies of Coldwell Banker International, we are able to provide a data-based approach that reduces risk and provides a high level of professional service. In this next phase of Coldwell Banker – Egypt’s history, we aim to spread this professional culture among entrepreneurs and investors who wish to establish their small and medium enterprises, in addition to owners of existing projects who wish to expand and improve their businesses.”
— Karim Zain, CEO, Coldwell Banker – Egypt
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About Coldwell Banker Real Estate LLC
Powered by its network of over 96,000 affiliated sales professionals in approximately 2,900 offices across 40 countries and territories, the Coldwell Banker® organization is a leading provider of full-service residential and commercial real estate brokerage services. The Coldwell Banker brand prides itself on its history of expertise, honesty and an empowering culture of excellence since its beginnings in 1906. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today’s marketplace and is known for its bold leadership and dedication to driving the industry forward. The brand was named among the 2021 Women’s Choice Award® Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker give the Gen Blue network an unbeatable edge. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the possibilities of Gen Blue®, please visit www.coldwellbanker.com/join.
Athena Snow
Senior Manager, Public Relations & Giving for Coldwell Banker. Grew up in Sarasota and attended college at Western Carolina University. Athena wanted to wake up in that city that doesn’t sleep so headed to Madison Avenue to start her marketing career. She has been with this awesome brand for more than 15 years and can be found generating buzz about CB in every way possible. Athena helps to grow the brand’s position as the most storied real estate company within the industry and has led many high-profile endeavors; she was at the forefront of the brand’s pioneering smart home campaign, raised $6 million in two years to build 130 Habitat for Humanity homes, and led the Homes for Dogs program in partnership with Adopt-a-Pet.com that resulted in tens-of-thousands of dogs finding their furever home. She currently leads the CB Supports St. Jude program, which encourages the Coldwell Banker network’s 96,000+ real estate agents to make donations to St. Jude’s Children’s Research Hospital for every real estate transaction they represent. In her spare time, you can find her either digging up a new area in her yard for another flower bed or planning her next travel adventure. She's the proud mom of three cats Jolene, Ziggy and Lucy.
