Project North Star
Home. Awesomeness. Ingenuity. Excellence....
The best wear blue and know that these four ingredients add up to a powerful story
The Stars Have Aligned: Coldwell Banker Real...
Six months after previewing a new logo and identity, Coldwell Banker Real Estate reveals lessons learned from its “transparent rebrand” as it...
With Our North Star Found, Now the Journey Begins
Three Rights and a Left, Best Practices for a Rebrand
Coldwell Banker Real Estate Announces Rebrand,...
Adopting a unique approach, the rebranding process will be transparent and interactive; agents, brokers and consumers will be able to participate as...