Coldwell Banker Supports St. Jude Children’s Research Hospital

Real Estate with a Real Impact

Coldwell Banker affiliated agents know the value of home, as they have been guiding people home since 1906. Home is the place we long for at the end of the day, the place that holds all we love and everything we cherish. St. Jude Children’s Research Hospital®️ treats more than 8,500 kids a year from across the United States and around the globe, providing many patient families a home-away-from-home when they need it most.

CB Supports St. Jude program benefiting St. Jude Children’s Research Hospital, allows Coldwell Banker affiliated agents to make an automatic donation for every home sale or purchase they complete.

Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. More than 75% of St. Jude budgeting costs come from generous donors. Continued support through campaigns like this will continue the St. Jude mission: Finding cures. Saving children.®️ Donations that are part of the CB Supports St. Jude program mean St. Jude patients can receive treatment in comfort, form lifelong friendships and just be kids. What makes St. Jude possible are the generous donors all over the world, supporters like the Coldwell Banker brand.

The “CB Supports St. Jude” charitable promotion begins September 2021 through September 2022.  $25 minimum donation per qualifying real estate transaction for participating affiliated agents, and $10 minimum donation per participating brokerage office, per qualifying real estate transaction. CB Supports St. Jude hopes to raise $350,000 for the kids of St. Jude. If you are a member of the Coldwell Banker network and would like to opt into the CB Supports St. Jude program, visit:

Senior Manager, Public Relations & Giving for Coldwell Banker. Grew up in Sarasota and attended college at Western Carolina University. Athena wanted to wake up in that city that doesn’t sleep so headed to Madison Avenue to start her marketing career. She has been with this awesome brand for more than 15 years and can be found generating buzz about CB in every way possible. Athena helps to grow the brand’s position as the most storied real estate company within the industry and has led many high-profile endeavors; she was at the forefront of the brand’s pioneering smart home campaign, raised $6 million in two years to build 130 Habitat for Humanity homes, and led the Homes for Dogs program in partnership with that resulted in tens-of-thousands of dogs finding their furever home. She currently leads the CB Supports St. Jude program, which encourages the Coldwell Banker network’s 96,000+ real estate agents to make donations to St. Jude’s Children’s Research Hospital for every real estate transaction they represent. In her spare time, you can find her either digging up a new area in her yard for another flower bed or planning her next travel adventure. She's the proud mom of three cats Jolene, Ziggy and Lucy.

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