Why I’m going to #GenBlue for the First Time

Melissa Mummery goes to Gen Blue to be inspired.

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Guest post by Melissa Mummery

I’m almost embarrassed to admit that I haven’t paid much attention to GenBlue. The first I heard of it was in 2011 when my Broker ran a contest in our office and the prize was a ticket to the event in Las Vegas… Obviously I didn’t win. At the time I was 2 years in the business and had 3 kids aged 6, 4 and 3 so it would have been pretty difficult for me to get there (from Port Dover, Ontario, Canada). Since then I’ve followed the announcements of the locations and wished I could be a part of it for the travel opportunities alone. Last year I downloaded the App (yes there will be an App for Gen Blue and you NEED it) and was amazed to see the depth of learning and networking possibilities.

Fast forward to 2016… Gen Blue is in Miami and I’m absolutely thrilled to be going! I’ve since added one more to the mix (so now we’re at 4 girls aged 3,8,9 and 11) but with them all in school this year I have a plan! Even better – two years ago my husband got his license and joined my office to help me (and earn his keep) so he’s tagging along with his own ticket.

As a first timer I have high hopes for Gen Blue… I’m someone who can never learn enough. I want to be the best me I can as both a person and a Realtor®. I’ve attended every Sales Rally, Network Blue event, Coldwell Banker continuing education course and whatever local sessions I could make it to. But I want more…

It’s really hard to sum up why I’m going to my 1st (of many!) Gen Blue Experience but I’ll try.

I’m going to Gen Blue to be inspired. I’m going to Gen Blue to learn about how I can become a better listener, a better communicator, a better salesperson and a better representative of Coldwell Banker. I want to come away energized and motivated and empowered to really be “in” my business. I want to learn new tools and technology and how to rise above my competition in an industry where there is so much choice. I know I will have the chance to learn from, and network with, Industry Leaders and colleagues with many different backgrounds, experiences and skill levels.

If I sound like someone you might like to share ideas with, make sure to say hello – I’m part of our fabulous Coldwell Banker Social Squad!


Christian is the Senior Manager of Brand Media for Coldwell Banker Real Estate. In this role, he oversees social media for the brand as well as media planning for all national advertising campaigns. In his spare time, he enjoys traveling, building LEGO sets and binging TV's latest hits. He currently resides in Miami, FL.

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1 Comment

  1. Linda Denbow
    March 4, 2017

    Enjoyed your blog…..my husband and I are going too….Ron has been in Real Estate for 30 yrs. And myself for 14 yrs. All the changes have been overwhelming sometimes. We are successful yet the changes have slowed us a bit. Inspiration is key….going to get some inspiration and some vacation too!
    Hope to see you there!
    Linda and Ron


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