Home Sellers Today Use Their Hearts, Not Just Their Heads
According to a survey released today by Coldwell Banker Real Estate, recent sellers are significantly more likely to choose an offer based on emotion rather than money alone compared to pre-recession years. An infographic details key survey highlights.
When it comes to selling a home, Americans today are using their hearts – not just their heads.
According to a new survey from Coldwell Banker Real Estate, today’s home sellers are twice as likely to choose an offer based on emotion rather than money alone compared to pre-recession years. Thirty-six percent of sellers today said they accepted an offer based on emotion, compared to roughly 20 percent of sellers before the recession.
In addition to feelings trumping finances, the survey found that now is truly a great time to sell a home. More than one in four sellers today (28 percent) sold their home in less than two weeks, compared to only 19 percent of homes selling as quickly during pre-recession years. Plus, multiple offers are back on the table, and sellers are receiving offers above asking price again after dropping off during the recession.
Check out the following infographic, which highlights key survey results that illustrate what home selling is like today and how it has changed in recent years. And if you’re interested in seeing some additional survey results, you can find a detailed data sheet here.