Smart Home Spotlight: Security

When it comes to smart home technology, security is what matters most to today’s home buyers.

When it comes to smart home technology, security is what matters most to today’s home buyers. According to a newly released survey of more than 500 independent sales associates affiliated with Coldwell Banker, 65 percent said that their buyers are interested in smart home amenities that relate to security more than any other category, including lighting, temperature control, entertainment and appliances.

So what is smart security technology all about? Put simply, it’s about protecting your home from intruders. From locks to surveillance to video and beyond, this category is devoted to ensuring that your family remains safe at home.

Earlier today we shared a list of the top 25 smart home technologies that matter most to home buyers, and it included a number of security products and systems. For instance, the iSmartAlarm is an easy-to-install, DIY security system that is great for apartments or small homes and comes with motions sensors, door and window sensors and smart switches, among other benefits. Additionally, the Kwikset Kevo Smart Lock turns your smart phone into your key; you can even allow your realtor, or anyone else such as a neighbor or housecleaner, to have access to specified doors for a designated time.

Smart security systems like these are top of mind for many homeowners at present, according to sales associates affiliated with Coldwell Banker, such as Travis Gray of Coldwell Banker Residential Brokerage in Annapolis, Md.

“A previous client of mine recently had a very close run-in with a home intruder,” said Gray. “She is now looking into smart security systems that will easily notify her on her mobile phone of any motion detected at the home, while also providing her peace of mind.”

Smart security technology can keep your home safe, and many products and systems aren’t as costly as traditional home security systems. So the next time you think about investing in securing your home, consider getting smart.

Lindsay is the the Director of Media Engagement for Coldwell Banker Real Estate and manages the brand’s media and social media department. She is also a licensed real estate professional. In 2017 & 2018, she was named a top 20 social influencer in the real estate industry in the annual Swanepoel 200 power rankings.

Lindsay lives in Livingston, NJ with her college sweetheart and now husband Joe and rwelcomed another Joe into her life as she became a mom in June 2016.

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