Pierre Proves the Emotional Value of a Home

I learned so much about people through our recent work with Dr. Robi Ludwig, the noted psychotherapist who helped us understand what makes homeownership a part of who we are. Among other things, Dr....

Why Coldwell Banker Puts Emphasis On Home Value...

Forbes recently sat down with Coldwell Banker CMO, Mike Fischer, to talk about our new campaign. But they did more than just ask about the highlights. They wanted to know why Coldwell Banker Real...

What the Economists Are Missing in the Real...

If you have been following the news, you know the economy is getting better, unemployment rates are improving ever so slightly, consumers are spending a bit more while not going overboard and...

Here’s to Barbecues…

Forget April 1st, it seems as if Mother Nature usually likes to go an April Fool’s marathon that lasts the full 30 days. You’ll get an absolutely beautiful 70 degree weekend that’ll have you...

The Albright’s Story: A Heartwarming...

From the day I started at Coldwell Banker Real Estate on December 19, 2011 I knew that Gen Blue was going to be one amazing event. As the rookie of the group I sat in on Gen Blue planning meetings...

Here’s to Backyards

There are plenty of reasons why people buy a particular home. Could be the size. Could be the location. But one element that's often not talked about on a property description can be a major part of...