Will This Be the Biggest Surprise at This Year’s CES?

You won’t believe who will be at CES this year.

With nearly every tech company on earth set to unveil a new gadget at the 2016 Consumer Electronics Show (CES), there are sure to be some amazing surprises. But we have insider information on what might be the most surprising occurrence at this year’s CES. Are you ready?

A 109 year-old real estate brand will have a booth at the show. Oh and they’re also a title sponsor.

Shocking, right? What on earth is a real estate brand doing at the biggest electronics event in the Western hemisphere? The answer is simple: leading the way in educating how the smart home revolution will impact our homes. For the past few months, Coldwell Banker has been working with the likes of LG, August Smart Locks, Nest, Tesla, Lutron and CNET to better educate consumers on the impact of the smart home devices on our most treasured asset: our homes.

At this year’s CES, Coldwell Banker is a title co-sponsor of the smart home exhibit and our booth will act as an editorial hub for live-streamed interviews, smart home device demos, and social streaming of everything smart home-related at this year’s show. We’ve already lined up interviews with major tech brands Sony, LG and Phillips as well as some names you may not have heard of but who’s products you will in the near future like Sengled, Halo Smart Labs and Vivint.

We’ll also be releasing a first-of-its-kind 360-degree video tour of the home of New York Knicks legend, Patrick Ewing, using Google Cardboard and which is currently for sale on coldwellbanker.com. As if that wasn’t enough, results from a new CNET/Coldwell Banker survey asking consumers about their perception of smart homes will be released and we will participate and host a few panels on the impact of smart home devices when buying or selling a home.

Starting on January 4th, you can keep tabs on everything smart home and CES related by visiting ces.coldwellbanker.com. You can also join in the conversation by using the #CESCB hashtag on Twitter and Instagram.

How will the future of smart home tech change the way we live and love our homes? We’ll have the answer for you by the end of this year’s CES.

Husband. Father. Socializer. Mets Lifer. TV Aficionado. Consumer Engager.

David Marine is the Chief Marketing Officer at Coldwell Banker, where he oversees the brand’s marketing efforts and content strategy including acting as managing editor for the Coldwell Banker blog and heading up video production efforts. While CMO by day, David runs a three ring circus at night as he is the father of 4 boys. He also happens to be married to Wonder Woman. True story.

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  1. Richard "Texas" Smith
    December 28, 2015

    Coldwell Banker — always out in front. Thanks David.

  2. f.leemorey
    January 4, 2016

    Looking forward to the tweets at #CESCB next week. One of our agents who has a website http://www.boomertechtalk.com will be there I will have him keep an eye out for the booth. Many people are unaware that it is the largest show in the world and there will be over 250K attendees in at least 3 major Vegas hotels. Wish I was there 🙂


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