A Homes for Dogs Project on NBC Open House

In this episode of NBC Open House, we met up with Coldwell Banker Coastal Alliance to learn about their Homes for Dogs Project initiative in Long Beach, CA.

We all know pets are the final touch in making a house a home. That’s why in 2015, Coldwell Banker launched its Homes for Dogs Project, an initiative aimed at finding loving homes for adoptable dogs.

This year, the real estate brand unveiled a new advertising campaign, titled “Somebody to Love,” that showcases how pets can truly transform a home. In addition to this touching ad, Coldwell Banker offices nationwide are hosting events to benefit rescue and pet adoption organizations.

In this episode of NBC Open House, we met up with Coldwell Banker Coastal Alliance to learn about their Homes for Dogs Project initiative in Long Beach, CA. Hear how they’ve incorporated the program into their local marketing efforts in the video below.

To learn more about the Coldwell Banker Homes for Dogs Project visit coldwellbanker.com/homesfordogs.

Victoria Keichinger is the Brand Engagement Manager with Coldwell Banker Real Estate. She grew up in New Jersey, before attending the University of Miami and still remains a proud 'Cane. Going back to her roots, she currently lives in Hoboken, NJ where she enjoys runs along the Hudson and eating at great restaurants. A true francophile, she loves to travel and will go anywhere there are ski slopes.

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