Coldwell Banker Expands Presence to Saudi Arabia

Coldwell Banker Saudi Arabia adds to the brand’s growing global network

MADISON, N.J. (October 26, 2023) – Coldwell Banker Real Estate LLC, a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), today announced that Coldwell Banker Saudi Arabia is joining its international network with the launch of a new master franchise in early 2024. New laws and regulations in Saudi Arabia’s real estate sector, along with a boost in infrastructure and housing demand, are among several factors that have created a favorable environment for local and foreign investments in the nation.

Located in Saudi Arabia’s capital, Riyadh, Coldwell Banker Saudi Arabia will provide an opportunity for the Coldwell Banker® brand to expand its global presence by providing real estate brokerage and consultancy services to investors, developers and corporations seeking residential and commercial space. Led by CEO Youssef Khattar, General Manager Mohammed Alhatlani and CFO Hassan Hamdy, the firm is focusing on recruiting agents to expand to all Saudi Arabian markets.


“We are confident in the Coldwell Banker brand’s longstanding leadership as one of the most established and trusted real estate brands. We are looking forward to bringing the Coldwell Banker global real estate expertise to this market, providing world-class service and knowledge, curating a positive environment for investors and uncorking new market opportunities.”

  • Youssef Khattar, CEO of Coldwell Banker Saudi Arabia

“Embarking on a journey to redefine luxury and excellence in the heart of Saudi Arabia, Coldwell Banker Saudi Arabia aspires to build more than just a real estate agency; we are bringing our regional and global expertise, forging legacies and creating the future real estate market. Together, we will unlock the door to a world of infinite possibilities in the Kingdom of Visionaries.”

  • Youssef El Far, Chairman of Coldwell Banker Middle East

“We are immensely proud to be expanding our outstanding global network as we welcome Coldwell Banker Saudi Arabia. This affiliation has enormous potential to bring mutual value and success as we work together to leverage the nation’s ripe, fast-growing market.”

  • Jason Waugh, President Coldwell Banker Affiliate Business of Coldwell Banker Real Estate LLC

About Coldwell Banker Saudi Arabia

Coldwell Banker Saudi Arabia is located at Block 14 Center, Building B, Level 1, Tahlia Street, Riyadh, Saudi Arabia. As one of the top real estate firms in Saudi Arabia, it aims to apply the Coldwell Banker brand’s 117 years of robust global real estate knowledge in over 39 countries within the Saudi Market by providing top-of-the line real estate brokerage, property management and consultancy services. For more information, please visit

About Coldwell Banker Real Estate LLC

Powered by its network of 100,000 affiliated sales professionals in more than 2,700 offices across 39 countries and territories, the Coldwell Banker® system is a leading provider of full-service residential and commercial real estate brokerage services. The Coldwell Banker brand prides itself on its history of expertise, honesty and an empowering culture of excellence since its beginnings in 1906. The Coldwell Banker brand is committed to providing its network of affiliated sales agents with the tools and insights needed to excel in today’s marketplace and is known for its bold leadership and dedication to driving the industry forward. The brand was named among the 2023 Women’s Choice Award® “9 out of 10 Customer Recommended Real Estate Agency.” Blue is bold and the integrity and values of the Coldwell Banker brand give the Gen Blue network an unbeatable edge. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the Gen Blue possibilities, please visit

Senior Manager, Public Relations & Giving for Coldwell Banker. Grew up in Sarasota and attended college at Western Carolina University. Athena wanted to wake up in that city that doesn’t sleep so headed to Madison Avenue to start her marketing career. She has been with this awesome brand for more than 15 years and can be found generating buzz about CB in every way possible. Athena helps to grow the brand’s position as the most storied real estate company within the industry and has led many high-profile endeavors; she was at the forefront of the brand’s pioneering smart home campaign, raised $6 million in two years to build 130 Habitat for Humanity homes, and led the Homes for Dogs program in partnership with that resulted in tens-of-thousands of dogs finding their furever home. She currently leads the CB Supports St. Jude program, which encourages the Coldwell Banker network’s 96,000+ real estate agents to make donations to St. Jude’s Children’s Research Hospital for every real estate transaction they represent. In her spare time, you can find her either digging up a new area in her yard for another flower bed or planning her next travel adventure. She's the proud mom of three cats Jolene, Ziggy and Lucy.

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